Top Lingerie Trends of 2024: Hottest Styles, Colours, and How to Wear Them

Top Lingerie Trends of 2024: Hottest Styles, Colours, and How to Wear Them

Ready to spice up your lingerie drawer? Let's dive into the world of lingerie trends for 2024 so far. 

Get ready to feel fabulous in your own skin because this year’s styles are all about confidence, fun, and a dash of cheeky glam!

In for 2024:

1. Bold and Beautiful Colours

Say goodbye to boring beige and hello to a rainbow of vibrant hues! This year, it’s all about making a statement with your lingerie. Think electric purples, fiery oranges, and playful yellows. These bold colours aren’t just for showing off – they’re perfect for giving you that extra boost of confidence.

Tip: Match a bright bralette with your everyday outfit for a pop of colour that peeks through. It’s like a little secret confidence booster!

Check out our latest collection of vibrant summertime lingerie pieces here and add some serious flair to your wardrobe, whether the sun is out or not!

2. Eco-Friendly Fabrics

Going green has never been sexier! Sustainable lingerie is taking the spotlight with materials like organic cotton, bamboo, and recycled lace. Not only are these pieces super soft and comfy, but they also make you feel good about your choices.

Tip: Look for brands that prioritise eco-friendly practices. You’ll feel even better knowing you’re helping the planet while looking fabulous!

Our most eco-friendly lingerie collection is here to make you feel amazing and help save the planet. Explore our GOTS-certified organic cotton options here.

3. Luxe Lace and Delicate Details

Lace is a timeless classic, but this year it’s all about intricate patterns and delicate details. Think floral lace, scalloped edges, and little bows that add a touch of elegance. Lace bodysuits, bralettes, and even high-waisted panties are a must-have for your collection.

Tip: Pair a lace piece with high-waisted jeans for a chic, out-on-the-town look. Add a blazer for a touch of sophistication!

For the finest lace and exquisite details, check out our stunning ruffled Eva collection here and our most intricately embroidered Isla collection here

4. Sheer Delight

Sheer fabrics are making a big comeback. From mesh bras to see-through bodysuits, sheer lingerie is all about teasing without revealing too much. It’s playful, flirty, and perfect for adding a touch of mystery to your lingerie game.

Tip: Layer a sheer bralette under a loose tank top for a laid-back, sexy vibe. Perfect for those days when you want to feel effortlessly stylish.

Discover our sheer delights and bring a touch of mystery to your lingerie drawer with either our fan-favourite polka dot Bettie collection here or cotton candy mesh Harper collection here

Out for 2024:

1. Overly Padded Bras

We’re all about embracing natural beauty this year, which means saying goodbye to overly padded bras. It’s time to let your natural shape shine through.

Tip: Opt for lightly lined or unlined bras that offer just enough support without the bulk.

P.S. All of Chouchou Intimate bralettes provide support and comfort without unnecessary thick padding.

2. Stiff Underwire

Comfort is queen this year, so stiff, uncomfortable underwires are a definite no-go. Instead, look for bras with flexible support or wireless options that offer a natural lift without the discomfort.

Tip: Try a wireless bra with a wide band for extra support. You’ll stay comfy and stylish all day long!

P.S. Chouchou Intimates prides itself on our ultra-supportive and extra-flattering bralettes that are as sweet as pie and make you never want to take them off!

How to Rock These Trends

  1. Mix and Match: Don’t be afraid to experiment. Pair bold colours with neutral pieces, or mix lace with sporty styles. The goal is to have fun and create a look that makes you feel amazing.
  2. Accessorise: Lingerie isn’t just about what’s underneath – it can be a part of your outfit too! Let a lacy strap peek out from a tank top or wear a bodysuit as a top.
  3. Confidence is Key: The most important part of any lingerie trend is how it makes you feel. Wear what you love and what makes you feel confident. That’s the ultimate lingerie trend for 2024!